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Privacy Policy

NCH Healthcare System knows that you care about how your information is used and shared. We take protecting your privacy seriously. Please read the full statement below to understand how NCH Healthcare System uses and protects handles information from users during a visit to this website. Visit the Patients & Visitors section of the site for information about NCH’s Privacy Policy.

Information Collection and Sharing

NCH Healthcare System is the sole owner of information collected through the website We do not collect any personally identifiable information unless users voluntarily supply it as part of a request for service or information. We do not share information collected through the website with any third-party advertisers.

Use of "cookies"

A “cookie” is a small file that a website puts on a user’s computer with their agreement. This website uses cookies to track how visitors use the website. Cookies also streamline a user’s experience of the website during a visit.

In most cases, a web browser will automatically accept cookies. Users should be able to change browser settings to disable cookies. Disabling cookies may make it more difficult to use some parts of the website. For more information about deleting cookies, see the web browser’s help section.

Like many websites, uses Google Analytics to gather information about how visitors use the website. Users may opt out if they do not want their data to be used by Google Analytics. Visit Google to learn how.

Links From This Website contains links to other websites. NCH Healthcare System has no authority over third-party websites that a user may link to from this website. Each of these websites maintains its own independent privacy and data collection policies and procedures. NCH is not responsible or liable for these independent methods or actions, nor for the policies or procedures of destination websites. We also do not assume responsibility for the privacy policies or procedures of any website that links users to this website.

Notification of Changes

If our website privacy policy changes, we will post changes at this page to ensure that our user are always aware of the information we collect, how we use it and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected. A user’s continued use of this website shall be deemed as acceptance of the modified privacy statement.

Contact Us

If you have questions about the Website Privacy Statement, please contact our website team at

Notice of Privacy Practices


When this Notice refers to “we” or “us,” it is referring to NCH Healthcare System, Inc.; Naples Community Hospital, Inc., NCH Downtown Naples Hospital Campus, NCH North Naples Hospital Campus, NCHMD, Inc., NCH Physician Group, Naples Heart Institute and Marco Healthcare Center.

This Notice describes how we will use and disclose your health information. The policies outlined in this Notice apply to all of your health information generated by this Organization, whether recorded in your medical record, invoices, payment forms or other ways.  The Hospital, the members of its Medical Staff, and other health care providers affiliated with the Hospital typically work together in a clinically integrated setting to provide you with health care, and may share information for treatment, payment and health care operations.  In such settings, this Notice applies only to care provided to you within the NCH Healthcare System which is reflected in the medical records maintained by the System.

In some circumstances we are permitted or required to use or disclose your health information without obtaining your prior authorization and without offering you the opportunity to object. These circumstances include:

  • Uses or disclosures for purposes relating to treatment, payment and health care operations:
    • Treatment.
      • We may use or disclose your health information for the purpose of providing, or allowing others to provide, treatment to you. An example would be if your primary care physician discloses your health information to another doctor for the purposes of a consultation. Also, we may contact you with appointment reminders or information about treatment alternatives or other health-related benefits and services that may be of interest to you.
    • Health Information Exchange.
      • You may make your PHI available electronically through a local, state or national Health Information Exchange (‘HIE’). An HIE is an organization that allows health care providers in different places to access  medical and demographic information about you so that each provider has a complete picture of your health. HIEs can also avoid the need for you to undergo duplicate tests, because health care providers will have access to results of tests conducted elsewhere. You will be given the opportunity to opt out of the HIE if you wish
    • Payment.
      • We may use and/or disclose your health information for the purpose of allowing us, as well as other entities, to secure payment for the health care services provided to you. For example, we may inform your health insurance company of your diagnosis and treatment in order to assist the insurer in processing our claim for the health care services provided to you.
    • Health Care Operations.
      • We may use and/or disclose your information for the purposes of our day-to-day operations and functions. We may also disclose your information to another covered entity to allow it to perform its day-to-day functions related to quality improvement and similar topics, but only to the extent that we both have a relationship with you. For example, we may compile your health information, along with that of other patients, in order to allow a team of our health care professionals to review that information and make suggestions concerning how to improve the quality of care provided at this facility. Also, we may contact you as part of our efforts to raise funds for the Organization. All fundraising communications will include information about how you may opt out of future fundraising communications.
  • To create material(s) that originally had any identifying information concerning you deleted from the final material(s);
  • To create materials that have most of the identifying information about you deleted from the final materials, to allow other entities to conduct research, public health, or health care operations activities;
  • When required by law, or for judicial or administrative proceedings and law enforcement purposes;
    • For public health purposes;
    • To disclose information about victims of abuse, neglect, or domestic violence;
    • For health oversight activities, such as audits or civil, administrative or criminal investigations;
    • To assist coroners, medical examiners or funeral directors with their official duties;
    • To facilitate organ, eye or tissue donation;
  • For certain research projects that have been evaluated & approved through a research approval process that takes into account patients’ need for privacy;
    • To avert a serious threat to health or safety;
  • For specialized governmental functions, such as military, national security, criminal corrections, or public benefit purposes; and
  • For workers’ compensation purposes, as permitted by law.

We may also use or disclose your health information in the following circumstances. However, except in emergency situations, we will inform you of our intended action prior to making any such uses and disclosures and will, at that time, offer you the opportunity to object.

  • Directories.
    • We may maintain a directory of patients that includes your name and location within the facility, your religious designation, and information about your condition in general terms that will not communicate specific medical information about you. Except for your religion, we may disclose this information to any person who asks for you by name. We may disclose all directory information to members of the clergy.
  • Notifications.
    • We may disclose to your relatives or close personal friends any health information that is directly related to that person’s involvement in the provision of, or payment for, your care. We may also use and disclose your health information for the purpose of locating and notifying your relatives or close personal friends of your location and general condition or death, and to Organizations that are involved in those tasks during disaster situations.

The following categories of information receive special protection under state law, and will be used and disclosed only as allowed by state law: a. HIV-related information; b. Records of mental health treatment; c. Substance abuse records.

Except as described above, your health information will be used and disclosed only with your written authorization. In particular:

  • Most uses and disclosures of psychotherapy notes require your written authorization. “Psychotherapy notes” are the personal notes of a mental health professional that analyze the contents of conversations during a counseling session. They are treated differently under federal law than other mental health records.
  • Uses and disclosures for marketing require your written authorization. “Marketing” is a communication that encourages you to purchase a product or service. However, it is not marketing if we communicate with you about health-related products or services we offer, as long as we are not paid by a third party for making that communication.

A disclosure that qualifies as a sale of your health information under federal law may not occur without your written authorization.

You may revoke your authorization at any time, in writing, unless we have taken action in reliance upon your prior authorization, or if you signed the authorization as a condition of obtaining insurance coverage.


  • To Request Restrictions.
    • You have the right to request restrictions on the use and disclosure of your health information for treatment, payment or health care operations purposes or notification purposes. We are not required to agree to your request, with one exception: if you have paid out of pocket and in full for a health care item or service, you may request that we not disclose your health information related to that item or service to a health plan for purposes of payment or health care operations. If you make such a request, we will not disclose your information to the health plan unless the disclosure is otherwise required by law. If we do agree to a restriction, we will abide by that restriction unless you are in need of emergency treatment and the restricted information is needed to provide that emergency treatment. To request a restriction, submit a written request to the Contact listed on the final page of this Notice.
  • To Limit Communications.
    • You have the right to receive confidential communications about your own health information by alternative means or at alternative locations. This means that you may, for example, designate that we contact you only via e-mail, or at work rather than home. To request communications via alternative means or at alternative locations, you must submit a written request to the Contact listed on the final page of this Notice. All reasonable requests will be granted.
  • To Access and Copy Health Information.
    • You have the right to inspect and copy any health information about you other than psychotherapy notes, information compiled in anticipation of or for use in civil, criminal or administrative proceedings, or certain information that is governed by the Clinical Laboratory Improvement Act. To arrange for access to your records, or to receive a copy of your records, you should submit a written request to the Contact listed on the last page of this Notice. If you request copies, you will be charged our regular fee for copying and mailing the requested information.

Despite your general right to access your Protected Health Information, access may be denied in some limited circumstances. For example, access may be denied if you are an inmate at a correctional institution or if you are a participant in a research program that is still in progress. Access may be denied if the federal Privacy Act applies. Access to information that was obtained from someone other than a health care provider under a promise of confidentiality can be denied if allowing you access would reasonably be likely to reveal the source of the information. The decision to deny access under these circumstances is final and not subject to review.

In addition, access may be denied if (i) access to the information in question is reasonably likely to endanger the life and physical safety of you or anyone else, (ii) the information makes reference to another person and your access would reasonably be likely to cause harm to that person, or (iii) you are the personal representative of another individual and a licensed health care professional determines that your access to the information would cause substantial harm to the patient or another individual. If access is denied for these reasons, you have the right to have the decision reviewed by a health care professional who did not participate in the original decision. If access is ultimately denied, the reasons for that denial will be provided to you in writing.

  • To Request Amendment.
    • You may request that your health information be amended. Your request may be denied if the information in question: was not created by us (unless you show that the original source of the information is no longer available to seek amendment from), is not part of our records, is not the type of information that would be available to you for inspection or copying (for example, psychotherapy notes), or is accurate and complete. If your request to amend your health information is denied, you may submit a written statement disagreeing with the denial, which we will keep on file and distribute with all future disclosures of the information to which it relates. Requests to amend health information must be submitted in writing to the Contact listed on the final page of this Notice.
  • To an Accounting of Disclosures.
    • You have the right to an accounting of any disclosures of your health information made during the six-year period preceding the date of your request. However, the following disclosures will not be accounted for: (i) disclosures made for the purpose of carrying out treatment, payment or health care operations, (ii) disclosures made to you, (iii) disclosures of information maintained in our patient directory, or disclosures made to persons involved in your care, or for the purpose of notifying your family or friends about your whereabouts, (iv) disclosures for national security or intelligence purposes, (v) disclosures to correctional institutions or law enforcement officials who had you in custody at the time of disclosure, (vi) disclosures that occurred prior to April 14, 2003, (vii) disclosures made pursuant to an authorization signed by you, (viii) disclosures that are part of a limited data set, (ix) disclosures that are incidental to another permissible use or disclosure, or (x) disclosures made to a health oversight agency or law enforcement official, but only if the agency or official asks us not to account to you for such disclosures and only for the limited period of time covered by that request. The accounting will include the date of each disclosure, the name of the entity or person who received the information and that person’s address (if known), and a brief description of the information disclosed and the purpose of the disclosure. To request an accounting of disclosures, submit a written request to the Contact listed on the final page of this Notice.
  • To a Paper Copy of this Notice. You have the right to obtain a paper copy of this Notice upon request.


  • We are required by law to maintain the privacy of your health information and to provide you with this Notice of our legal duties and privacy practices.
  • We are required to abide by the terms of this Notice. We reserve the right to change the terms of this Notice and to make those changes applicable to all health information that we maintain. Any changes to this Notice will be posted on our website (if applicable) and at our facility, and will be available from us upon request.
  • We are required to notify you in writing if we improperly use or disclose your health information in a manner that meets the definition of a “breach” under federal law.  Although there are some exceptions, a breach generally occurs when health information about you is not encrypted and is accessed by, or disclosed to, an unauthorized person.


You can complain to us and to the Secretary of the federal Department of Health and Human Services if you believe your privacy rights have been violated. To lodge a complaint with us, please file a written complaint with the Privacy Officer. This Contact will also provide you with further information about our privacy policies upon request. No action will be taken against you for filing a complaint.



1100 Immokalee Road
Naples, FL 34110

Privacy concerns, questions or complaints: